Business of it All: Discussion on the marketing of hinged entry doors

Let's talk about door business!

November 20, 2025 at 11:00 AM Eastern Time

*This session will be presented in french*

Join an insightful discussion on the trends, challenges, and opportunities shaping the Canadian hinged door market. This webinar brings together industry leaders who will share their expertise, strategies, and practical insights on how to remain competitive in a constantly evolving market.

Moderator:

Jean-François Kogovsek - Technical Business Development (Consultant)

Invited speakers:

• Gabrielle Poirier – Novatech

• Léo Lapointe – Portatec

• Alex Pagnotta – Alumican Doors

• Stéphane Asselin – Mélymax

Topics covered include:

• Energy and structural efficiency (NAFS) – understanding and communicating performance

• Custom door manufacturing – reconciling flexibility and customer expectations

• Market and design trends: what will influence consumer choices in 2025?

• Regional challenges – navigating regulations, climate and logistics

• B2B vs B2C – tailor your message to your target market

• Marketing strategies – digital presence, trade shows and much more

• Pricing (US), installation and shipping – practical tips from the market

• Managing surplus inventory and returns – turning challenges into opportunities

Why participate?

Gain valuable knowledge, share your experience and connect with professionals who are shaping the future of the Canadian fenestration industry.

Register today and participate in the discussion that stimulates innovation in the marketing of hinged doors.

*This session will be presented in french*

RSVP